The Business Benefits of Web Standards for Business Web Sites
Web standards are standardized specifications for internet markup languages such as HTML, CSS, and XML. “What the heck does that mean,” you ask? Every web site must be coded with some form of internet markup language to make it readable by an internet browser, such as Internet Explorer or Mozilla Firefox. These standards were formulated by the W3 Organization so web designers all over the world can create web sites with one goal in mind: make the internet a better place.
Why should you care? There are plenty of web sites that do not conform to web standards, so why should you? If you’re a business owner and you have a web site, there are actually many benefits to having a web standards compliant web site. In the competitive world of internet marketing, every little advantage you have helps.
How Web Standard Compliant Web Sites Help Your Business
Site Wide Look and Feel Consistency
When a web site is designed to web standards, there will be 2 parts to a web page. One part will be the actual structure and content of the web site, while the other part is the presentation. Because the presentation is separate, you can guarantee that all of the pages of your web site will look the same.
Less Bandwidth, Faster Loading
Once again, by keeping the presentation (found in the CSS file) separate from the web site content, pages will load faster because the CSS file only needs to be loaded once. In the days of yore, all of the text formatting had to be included within the web page, so it meant more data had to be loaded with every page view.
Better Search Engine Optimization
Search engine spiders crawl the web to index all of the web pages they come across. Compared to human beings, there are very significant differences in how search engines see a web site. Dynamic effects such as those created by JavaScript are not taken into account. Text rendered with graphics cannot be read and parsed either. Separating presentation from content increases the information/markup ratio, making CSS-based documents more pertinent with regard to the search terms, which gives them the opportunity to rank higher in search results. Because the web site loads faster, a search engine is also less likely to “time out” on a web site and leave.
Less Use of Javascript
Javascript is a coding language for web design that can severely harm a web site’s traffic and search rankings. Because Javascript has been used by hackers in the past, some people disable it all together from their browser. So if you have navigation on your web site that is powered by Javascript, it could be difficult or impossible for a visitor to get around.
In addition, Javascript can be clunky and it won’t always display the same in every browser. Many of the reasons web sites use Javascript are for cool text and hovering effects that can be replicated with CSS code. That allows your web site to attract more visitors with a lot less web site code that has to be loaded.
Future-Proof
As newer internet browsers are developed, they will all be web standards compliant. This includes browsers on cell phones. Because a web standards compliant web site has presentation separate from content, the presentation files can be modified to suit web pages for print, on-sreen, and mobile viewing.
Accessibility
Technology today allows people with disabilities to browse the internet. If a web site is not compliant with web standards, the software a disabled person uses may be unable to render a web site. Being accessible is mandatory in many countries for government agencies.
Reducing dependency on any one developer
If a web site is developed with undocumented coding features, poor coding or coding hacks, then it could be near impossible for any one else overtaking the web site to work with it. Following standards-compliance in requirements documents is a very effective way to ensure measurable quality of the final product, the W3C being an impartial judge.
Because standards are very well documented, another person taking over some standard-compliant code can begin right away and will not need to become familiar with the previous developer’s coding practices.
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Will I be able to run Company of Heroes on full graphics?The computer im going to buy has these specs:
Product Features
AMD dual-core technology enables you to work or play with multiple programs without impacting performance; AMD64 technology provides simultaneous support for 32-bit and 64-bit computing; 512KB + 512KB L2 cache memory for efficient processing
15.4" WXGA high-definition widescreen display with BrightView technology and 1280 x 800 resolution
160GB Serial ATA hard drive (5400 rpm)
NVIDIA GeForce Go 6150 (UMA) graphics with up to 559MB total available graphics memory; S-video TV-out
QuickPlay touch-sensitive music and DVD controls; HP mobile remote and ear bud headphones included
Built-in HP Web cam and integrated microphone make it easy to chat with family and friends
5-in-1 digital media reader supports Secure Digital, MultiMediaCard, Memory Stick, Memory Stick PRO and xD-Picture Card
IEEE 1394 (FireWire) interface and 3 high-speed USB 2.0 ports for fast digital video, audio and data transfer
Built-in high-speed wireless LAN (802.11b/g); 10/100Base-T Ethernet LAN with RJ-45 connector; 56 Kbps high-speed modem; Expansion Port 3 connector
Weighs 6.8 lbs. and measures just 1.6" thin for portable power; lithium-ion battery and AC adapter
Long-lasting HP imprint high-gloss finish and silver interior with inlaid wave design; backlit media control panel
Microsoft Windows Vista Home Premium Edition operating system preinstalled; software package included with HP Photosmart Essentials, muvee autoProducer DVD Basic Edition, Roxio Creator 9 Basic and more
Learn more about Windows Vista
AMD, AMD Arrow logo, AMD Turion, AMD PowerNow!, HyperTransport and combinations thereof are trademarks of Advanced Micro Devices, Inc.
*Model number indicates relative mobility and performance among this AMD processor class.
**AMD's Enhanced Virus Protection provides additional protection against buffer overflow viruses. AMD and its partners strongly recommend you continue to use third-party anti-virus software as part of your total security solution.
Product Details
Warranty Terms – Parts 1 year limited
Warranty Terms – Labor 1 year limited
Product Height 1.6"
Product Width 14.1"
Product Weight 6.8 lbs.
Product Depth 10.1"
Processor Brand AMD Turion(TM) 64 X2
Processor Speed 1.8GHz
Display Type WXGA high-definition widescreen with BrightView technology (1280 x 800)
Screen Size 15.4"
System Bus Up to 1600MHz
Cache Memory 512KB + 512KB on die Level 2
System Memory (RAM) 2GB
System Memory (RAM) Expandable To Nonexpandable
Type of Memory (RAM) DDR2
Hard Drive Type SATA (5400 rpm)
Hard Drive Size 160GB
Optical Drive Double-layer DVD±RW/CD-RW
Optical Drive Speeds Drive speeds not available
Direct-Disc Labeling No
Digital Media Reader or Slots Yes, digital media card reader
Diskette Drive No
Graphics NVIDIA GeForce Go 6150 (UMA)
Video Memory Up to 559MB total available graphics memory
Personal Video Recorder (PVR) No
TV Tuner No
MPEG Yes
Modem 56 Kbps*
*Capable of receiving 56 Kbps downloads. However, current regulations limit download speed to 53 Kbps.
Networking Built-in 10/100Base-T Ethernet LAN (RJ-45 connector)
Wireless Networking Built-in high-speed wireless LAN (802.11b/g)
S-Video Outputs 1
Additional Audio/Video Connectors 1 SPDIF digital audio out
Audio Altec Lansing
PCMCIA Slots 1 ExpressCard 34/54
USB 2.0 Ports 3
IEEE 1394 FireWire Ports 1
Parallel Ports None
Serial Ports None
Game Ports None
Notebook Weight Standard (more than 6 lbs.)
Battery Type Lithium-ion
Pointing Device Touchpad with on/off and dedicated vertical scroll up/down pad
Operating System Windows Vista Home Premium
Included Software Microsoft Works; Adobe Acrobat Reader; Hewlett-Packard QuickPlay, Photosmart Essentials; muvee autoProducer Basic Edition; Roxio Creator 9 Basic and more
Included Accessories HP mobile remote, ear bud headphones
About Author
Shycon Design is a Denver Website Design firm that helps local Colorado businesses market their business on the web. More and more business owners are realizing that they need to be on the web to give their customers great service. We help them do it.